IBC has confirmed that IBC2021 will take place on 3 December at the RAI in Amsterdam.
Normally taking place in September, due to the ongoing global pandemic, IBC Has rescheduled the show to 3-6 December 2021.
The decision to have the show take place in December was based on a survey response with 86% stating that they would be very likely, and 13% to be likely vaccinated by December.
You can register your interest to attend the show at the IBC website.
Do you think trade shows will be as important after how the industry shifted over the past year?